How to export to The Netherlands or Portugal in 6 steps

The benefits of exporting can far outweigh the costs, but being successful requires a commitment of resources, both people and financial, solid market research and clear headed thinking. You can count on us to help you take the necessary steps and to guide you to either The Netherlands or Portugal.

Save time and money by properly preparing your company to export!


With the 'Export-Passport' in 6 steps for companies seeking to export to The Netherlands or Portugal, the Dutch Portuguese Chamber of Commerce can help you expanding relying on our knowledge of the market; wide contact network; connections with counterparts; sectorial and official organizations; availability of Dutch and Portuguese native speaking personnel in our office; long track record in the field of assisting companies abroad. With our “step-by-step approach” you can choose the modules that fit your company.



1

Is your company fit to Export ?

The first question most small businesses ask is why should we export? It is a valid question given the costs, time and commitment required to be successful internationally. But the benefits of exporting can be substantial. The first of course is the prospect of increasing sales and revenue.

The second is that exporting can increase your ability to compete domestically. The experience you will gain of working in different markets, such as an increased awareness of other products and services and exposure of new ways to market, will enhance your business.

It will also allow you to diversify your markets so you are no longer dependent on any one market for your success. By using your domestic sales to cover the fixed costs of exporting you can also increase your profitability. For example, if you have excess capacity domestically, international markets can use that capacity, to lower your per unit costs; therefore helping your bottom line.

But before taking the step of going abroad, it is wise to understand whether your company is fit to export. Hence, we invite you to fill in the following questionnaire to get an export diagnostics online.

2

Intake

Before we can establish the best way for your company to enter the market, we need to understand your business a little better. Hence, the first step for us is to schedule a so-called Intake Conversation with you. This can be either in our offices in Lisbon or via skype/telephone. During this intake we will try to get a clear idea of your services/products, as well as your experience in doing business abroad.

3

Market Research

In order to find out whether there is a market for your product or services abroad, we h3ly advise carrying out market research beforehand. Regardless of whether you’re starting or expanding your business, market research is vital to understanding your target market and increasing sales. We give companies the option between a Light Market Scan and an In-depth Market Scan. A Light Market scan will help companies to prepare for expansion by indicating whether there is a market for their products/services and what are the best distribution channels to enter the market. An In-Depth Market scan provides for the above, but will also provide for a deeper understanding by identifying business opportunities and competitors in the market. The Chamber will first carry out desk research to identify potential partners or clients (long list). After consultation a short list will be created of companies that fulfill the criteria of your company.


4

Briefing

The first question most small businesses ask is why should we export? It is a valid question given the costs, time and commitment required to be successful internationally. But the benefits of exporting can be substantial. The first of course is the prospect of increasing sales and revenue.

After having received the results of the Market Scan, a meeting will be organized between the company and the Chamber in order to discuss the next steps to be taken. If the planned export of the chosen products/services to The Netherlands or Portugal seems to be viable for the target market, the Chamber will point out the inherent risks and the necessary resources the company needs to allocate to the project.

5

Potential Partner Selection

From the results of the Market Scan we can deduct not only whether there are opportunities for your company, but also what distribution channels would be most advantageous. Together with the company a strategy will be defined on the potential partners to be selected. The Chamber will first carry out desk research to identify potential partners or clients (long list). After consultation a short list will be created of companies that fulfill the criteria of your company.

 
6

Visit program

With the companies resulting from the above selection, we will make appointments for you to meet with the appropriate contact person on location.

A bilingual representative of the Chamber (with legal or economic background) can also accompany the meetings to help you interpret the meetings and suggest a follow up approach.

By now you should be in a good position to start develop your business abroad. Our team can always support in the follow up phase whenever needed. Count on us as your extended office abroad.