Is your company fit to Export ?
The first question most small businesses ask is why should we export? It is a valid question given the costs, time and commitment required to be successful internationally. But the benefits of exporting can be substantial. The first of course is the prospect of increasing sales and revenue.
The second is that exporting can increase your ability to compete domestically. The experience you will gain of working in different markets, such as an increased awareness of other products and services and exposure of new ways to market, will enhance your business.
It will also allow you to diversify your markets so you are no longer dependent on any one market for your success. By using your domestic sales to cover the fixed costs of exporting you can also increase your profitability. For example, if you have excess capacity domestically, international markets can use that capacity, to lower your per unit costs; therefore helping your bottom line.
But before taking the step of going abroad, it is wise to understand whether your company is fit to export. Hence, we invite you to fill in the following questionnaire to get an export diagnostics online.