This event is fully booked. If you are interested to participate, please send an email to office@ccph.pt and we will put you on the waiting list.
Portugal’s AI adoption is gaining new momentum, up almost 3% in just one year. From startups to major enterprises, digital transformation is becoming reality.
This session focuses on Digital Transformation and Artificial Intelligence, two forces rapidly reshaping every industry. We’re proud to welcome three member companies sharing their insights and journeys.
Across every sector, organizations face similar challenges: adapting fast, rethinking processes, using AI responsibly, and preparing people for a digital future. This event is a space to exchange experiences, learn from one another, and discover new perspectives.
This exclusive morning reserved for CCPH members, creates the perfect environment for open dialogue and meaningful exchange.
We are pleased to confirm our three member speakers:
- José Cruz - CEO Aubay
- André Cabral - Country Manager Philips Portugal
- Guus van Waardenburg - Digital & Technology Director Central de Cervejas e Bebidas/Heineken
Hosted at the inspiring Museu do Oriente, the session will follow a dynamic and engaging format:
Event Program:
09:30–10:00 — Welcome Coffee & Networking
Start the day connecting with fellow members, speakers, and professionals who are facing similar digital and AI challenges in their organizations.
10:15 — Presentations (in English)
Three concise and insightful talks (10 minutes each), where Aubay, Philips and Heineken/Central de Cervejas e Bebidas will share real experiences on:
-Implementing AI solutions
-Leading digital transformation initiatives
-Managing cultural and organizational change
-Lessons learned from ongoing innovation journeys
45-Minute Roundtable Discussion
Moderated by Maria Monteiro Ribeiro, Head of Marketing & Communication at Aubay, the roundtable will dive deeper into shared obstacles, opportunities, and strategic priorities. Participants will be encouraged to exchange ideas, question approaches, and explore new ways to move forward in a fast-changing landscape.
We look forward to welcoming you to a morning of inspiration, exchange, and collective learning at the Museu do Oriente.
In collaboration with Câmara de Comércio Luso-Belga-Luxemburguesa.
Members are invited for free and member's guests pay 35 € + VAT
February 26th • Museu do Oriente • 09:30h–12:15h
NOTE:
During the event pictures and videos may be taken. Please inform us of any objections you may have beforehand in appearing present.
With the support of:
